Crisis ManagementBecause it's a matter of 'when,' not 'if.'
It’s more than just the Boy Scouts’ motto; it’s solid advice for protecting the business you’ve worked so hard to build. “What would we do if the worst happened?” Do you have an answer? Who would talk to the press (and have they been trained to think on their feet)?
The media is filled with cringe-worthy crisis communications—
tough situations that could have been far less harmful had the companies created crisis PR plans in advance and handled communications thoughtfully. While it’s nearly impossible to predict when a crisis will occur, we can prepare your organization to effectively handle emergency situations, and minimize their impact by developing comprehensive crisis plans and training your team to respond appropriately.
Here because you need immediate assistance to stop the bleeding? We can do that, too. Give us a call now.
Don’t be glib. Let us help you avoid these situations of crisis communications gone bad.
Are You Prepared?
While it’s nearly impossible to predict when a crisis will occur, there are a few simple steps you can take to make sure your company is prepared.
Be Genuine. Be Compelling.
Engagement starts by inviting your audience in. It continues by getting them to stay.